Jose Cuervo is set to open a tequila distillery in the Metaverse
Jose Cuervo, the best-selling tequila brand, is set to launch the first tequila distillery in the Metaverse. They’ll be doing it to celebrate National Tequila Day in Decentraland on Sunday, July 24th
About Metaverse Tequila Distillery
On July 24th, Jose Cuervo will officially open his Decentraland doors to the first Metaverse Tequila Distillery through the Decentraland platform. According to a company press release, the new distillery “reimagines the IRL distillery experience in a way that only Metaverse can create, paying homage to the experience at José Cuervo’s La Rosena Distillery in Tequila, Mexico – Latin America’s oldest operational distillery.”
Users who choose to visit will be able to create their own virtual cocktail while learning about tequila. Also, people will be able to meet like-minded others interested in drinks.
As part of their visit, users will be able to walk through the ‘Metadistillery’, enter the Cuervo Discovery Garden, join the Piña Pool Party. Then, go through the barrel maze, journey through the crystal filter portal, and finally to the Familia Bar.
It’s definitely innovative, and it puts Jose Cuervo in the history books because they opened the first of its kind in the Metaverse, specifically one of the top ones, Decentraland.
Jose Cuervo
Jose Cuervo A tequila brand from Mexico run by the Beckman family, who are descendants of the original founders. The company sells one-fifth of the tequila consumed worldwide. Also, as of 2012, they sold 3.5 million tequilas annually in the United States. That’s a third of the US market.
The brand was officially launched in 1795, making it 227 years old. It has a rich history. These include a grant by King Ferdinand VI of Spain to Don José Antonio de Cuervo in 1758. The grant was to harvest the plants that eventually went into making tequila.
All investment/financial opinions published by NFTevening.com are not recommendations.
This article is educational material.
As always, do your own research before making any type of investment.
https://ift.tt/B8rJEFk
Related Posts
- US inflation hit 8.6% in May – The Defiant
- Superteam Games has raised 10 million to create improved sports games using blockchain technology. NFT Culture | NFT and crypto art Interviews and more
- A Beginner’s Guide: How to Start Your NFT Project?
- Crypto Lawyers Unpack Conflicts and Challenges in Senate Mega-Bill – Defendant
- Christie’s “Cartography of the Mind” announces NFT sale
- Underestimated: Stamps, adidas capsules, magic hoverboards and more
Post a Comment
Post a Comment