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CloneX is the secret to success of NFT and Nike and RTFKT

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When Nike announced in late 2021 that it had acquired Web3 content developer RTFKT Studios, the news went right under the noses of the sneaker and apparel brand’s most die-hard fans. But the wider Web3 community has noticed — especially those tuned into the NFT space With this new acquisition, Nike aims to carve a name for itself in the metaverse The first step toward that lofty goal? NFT

Today, thanks to the fast-growing CloneX NFT collection launching in November 2021, it looks like Nike can reproduce its IRL cultural capital on Web3. Despite Nike and RTFKT generating hype with their numerous NFT drops over the past few months, ClonX’s legitimacy appears to be anything but hyperbole. A combination of factors came together to enable the NFT community to embrace this new project with open arms.

condition Nike on NFTs

When legacy brands – especially luxury ones – enter this new territory, they tend to do so with a splash. Nike has been no exception, as evidenced by the drop that new acquisition RTFKT is pumping into the space. While the new tandem made their first NFT drop in February 2022, their best work was yet to come.

Starting in April 2022, RTFKT’s brings to the virtual, officially licensed Nike sneakers NFT market: the CryptoKicks NFT Collection. Sneaker culture has taken a notoriously speculative turn in recent years, so it only makes sense that there’s an increasing crossover between sneakerheads and the NFT faithful.

In recognition of that crossover, Nike’s RTFKT acquisition also came with the acquisition of its CloneX NFT Avatar collection, which launched a month before news of the acquisition became public knowledge.

But what exactly is a CloneX NFT?

Let’s start with what CloneX is is not Contrary to what Google search results might lead you to believe, the name ClonX doesn’t just refer to a maker of rooting gels, cloning solutions, and other industrial solvents. It is also an NFT collection.

Nike and RTFKT’s CloneX NFT collection consists of 20,000 3D avatar NFTs designed with a specific focus in mind: “clones”. Each clone in the collection is turnkey, ready for the Metaverse from the start, as the collection marks the first part of Nike and RTFKT’s intended Metaverse ecosystem.

i am So how do I buy a CloneX NFT?

Currently, the best way to pick up a clone of your own is by using OpenSea. As of writing, the collection has a floor price of 6.4 ETH – roughly $8,500 according to recent valuations. when you to be able to Try to buy your way partially by buying a fraction of a clone, you won’t be able to enjoy the full extent of the utilities designed for this NFT. It will just be an investment on your part.

An inclusive collection

But what makes CloneX really special isn’t the utility its developers intended it to be. CloneX takes considerable steps into the NFT space to provide as many different types of people as possible with compatible NFT avatars to represent them in the virtual world. The level at which the CloneX team incorporates its collection goes beyond just race and biological sex.

Each of the 20,000 CloneX NFT avatars falls into one of eight subtypes, or “DNA types.” About half of all CloneX NFTs are as humans, three-tenths as robots, and angels, demons, reptiles, and undead fill the remaining two-tenths of the total supply. With the human ClonX DNA type, a tiny fraction carries the trait of “vitiligo” — the same skin disorder that saw Michael Jackson sport a glove throughout the ’80s and have bleached skin for the rest of his life. However, unlike the late king, CloneX NFTs with Vitiligo skin will wear them loud and proud — perhaps as a bit of reassurance for any CloneX holders who need that extra push to be comfortable in their own skin.

For those counting, you may notice that we have listed six DNA types so far. We’ve saved two rare DNA types for last in the ClonX collection, so stay tuned.

Rare clone

Let’s start with the Murakami clone. No, not tragic existentialist novelist Murakami. We’re talking about Japanese pop art sensation Takashi Murakami. When the artist collaborated with the Clone X team for a drop in late 2021, he single-handedly raised the project’s profile from a “great NFT project” to a “potential funnel for mainstream NFT adoption.”

In an interview with Dr The hypebeastMurakami revealed that he helped the CloneX team design features representing eyes, faces, helmets and clothing for several new generative PFP avatar NFTs that will be added to the original 20,000.

To help commemorate the legendary artist’s collaboration, CloneX then added an entirely new DNA subtype to the clone pool: Murakami clones. These venerable clones make up only 0.5 percent of all clone NFTs currently in circulation

CloneX #4594 Source: CloneX/RTFKT

As of writing, the most expensive clone ever sold on the market was a Murakami DNA subtype. CloneX #4594 sold on OpenSea in late 2021 for 450 ETH — worth about $600,000 as of writing.

Nevertheless, Murakami clones are the second-rarest DNA subtype in the collection. Taking that honor is the alien DNA subtype. With only 0.15 percent of all clones in circulation possessing this DNA subtype, the most expensive alien clone sold for 88.88 ETH in December 2021.



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