Textbook provider for using NFTs to track secondary sales

In an effort to effectively reduce the secondary market, British academic textbook publishers Pearson Looking for the benefits of NFTs to keep track of digital textbook sales.

By attaching NFTs to its digital textbooks, the company will essentially be involved in every transaction the book goes through, no matter how often the book moves into virtual hands. In doing so, the Company may use Ability to verify Blockchain technology to capture revenue never before seen by companies during private student-to-student secondary sales.

According to company CEO Andy Bird, Pearson is textbook Resells up to seven times Over their lifetime, that means collectively, the implementation of NFT technology will provide the company with a ridiculous amount of new (and relatively small) revenue streams that can be a significant portion of profits.

Although unclear for now, Bird also relayed the company’s interest in entering the metaverse, as he said: “We have a whole team working on the implications of the metaverse and what it could mean for us.”

In doing so, the book publisher will join a growing group of academic institutions that are also looking at using Web3 to improve the quality of their educational services, such as the University of Tokyo.

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