A new Hello Kitty NFT project will feature eight iconic cities

Kawaii – a Japanese word that roughly translates to “cuteness” – has seeded the world with Japan’s viral-friendly aesthetic. And, at least in the US, it’s been around since pokemon First aired on TV sets worldwide, in the late 90s. However, going further back to the 1970s, we also saw the birth of one of the most enduring cultural exports – and Kawaii Icon — Island States of East Asia: hello kitten.

August 25, Japanese legacy brand Sanrio — best known for characters such as. Agretsukoand of course, hello kitten — is teaming up with RECUR to send the cartoon cat “on a worldwide tour” and onto Web3, according to a recent press release. This virtual world tour kicks off the Hello Kitty and Friends NFT collection, featuring 10,000 PFP NFTs. hello kitten and his five friends.

Improving the Hello Kitty fan experience

RECUR is no stranger to providing longtime fans of legacy franchises with NFT-driven experiences. In fact, the Hello Kitty announcement comes just days after the collection launch of RECUR’s partnership with Nickelodeon While the Nickelodeon Collection propelled the collective nostalgia of the NFT community to massive success, the Hello Kitty and Friends Collection hopes to appeal to a different, latent desire among them. hello kitty Fans worldwide: Adventure.

The whole idea behind this jet-setting project. Effectively, hello kitten And his friends will be virtual tour guides in the upcoming collection, as it will feature locales in eight different cities worldwide Two of these cities will be exclusive to RECUR Pass holders Of course, NFT holders from this collection are invited to join and potentially TBA to collect more unique digital collectibles by completing various challenges. hello kitten And his friends make their way through the whole Hello Kitty world.

Interested users can track cities featured in this globetrotting collection via RECUR Official Twitter accountwhich will share more information on the project as we approach the launch date

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