Givenchy Parfums Pride NFT Art is now live on VeVe
Givenchy Parfums proudly celebrates by collaborating with London Gallery owner and LGBTQIA + activist Amar Singh as well as Rewind Collective. Through this collaboration, they are dropping a series of digital artworks on VeVe as NFTs, the mobile-first digital collectible platform. Most importantly, the proceeds from this sale will go to LGBTQIA + company Le MAG Jeunes
About Pride III NFT Art of Givenchy Parfums
Givenchy Parfums has continued its initiative in Metavers by publishing this NFT collection. The NFT collection itself, called “Pride”, is a series of animated portraits symbolizing diversity, equality and identity. What’s more, Rewind Collective has digitally redefined photos in the colors of the rainbow flag to show the brand’s commitment to the LGBTQIA + community.
The 1,952 collectible limited series is currently on sale on VeVe and will end tomorrow. Givenchy Parfums expects to donate $ 128,000 to LGBTQIA + Le MAG Jeunes through the sale of this NFT collection.
About VeVe: The primary partner for this sale
VeVe was founded in 2018 and is committed to bringing premium licensed NFT digital collectibles to the public. It currently has more than 300,000 active users, of which more than 500,000 have sold NFT – making it the largest mobile-first NFT marketplace. In March last year, VeV pledged to be a carbon-neutral platform and donated more than $ 7 million to environmental charities. This action has cemented VeVe’s reputation in the NFT sector.
In addition to partnering with Givenchy Parfums, it has recently made an impact by hosting the IRL event “VeVe x DesignerCon Kickoff Party”. Also, it launched a Tarzan NFT collection earlier this month to celebrate the comic’s 50th anniversary.
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