What do Snoop Dogg, Jay Z and Swae Lee have in common? Metaverse

Former Victoria’s Secret model, Sara Sampaio tweeted about her first NFT purchase in February—a virtual island in Exclusive. Some of the brands and personalities that have bought land in The Sandbox to feature NFTs and virtual product experiences in digital reality are Atari, Adidas, Gucci, Snoop Dogg, and Warner Music Group. JP Morgan recently unveiled a virtual lounge in Decentraland, a competitor to The Sandbox in the Metaverse segment of cryptocurrency-powered virtual worlds.

Built on being immersive and immersive, research shows that virtual space has great promise and may soon become mainstream. The best part of the Metaverse beyond the huge options for entertainment is that it is profitable. Creating opportunities for innovation in the workplace and employment, celebrities have shown interest in the metaverse, along with well-known corporations, businessmen and investors.

How different celebrities are using the Metaverse

Hosting virtual concerts

It seems the most recent trend is to perform concerts in the metaverse. Ariana Grande and Travis Scott have both performed in-game concerts in Fortnite. Attendees could roam around the venue during Travis Scott’s concert, watched by 12.3 million live viewers on Metaverse, which contributed significantly to the performance’s futuristic feel. And during Bieber’s concert with Wave Technology, the crowd was encouraged to engage in conversation with him throughout the performance.

Paris Hilton, a well-known high-tech investor, said in an interview with Reuters that she has been working for the past year to replicate her luxury lifestyle to share with her followers on her virtual island. The launch party for Roblox Virtual Island was hosted by models, DJs and businesswomen. Users can fly a jet, ride a jet ski and watch a recreation of their home in the Paris World area, listen to DJ sets and make new friends. Owners of the virtual island include tennis player, Ava Ivanovic, and other stars such as footballers, Marco Verratti and Snoop Dogg, who reportedly plan to build a replica of his real-world home in The Sandbox.

Metaverse Karaoke

Lady Gaga, as well as the bands, Green Day and Imagine Dragons, have come up with another model for providing interactive content to their followers. Beat Saber is a virtual reality game that takes place in the Metaverse and allows players to play instruments and sing songs by their favorite artists. These artists have released new music packs for the game so that their fans can perform selected music within the game.

to invest

Roc Nation has reportedly invested in Sensorium Galaxy’s Senso. It is speculated that the project will result in the creation of a digital metaverse that will integrate blockchain and cryptocurrency technologies with virtual reality. Also, alongside Nas and Gunna, Lil Baby made his first foray into the metaverse by contributing $60 million to a Series A fundraising round for a company that invests in metaverse real estate. Soe Lee is now the CEO of a “Mafia Metaverse” platform known as SYN City.

Celebrities are taking steps to explore Metaverse’s approach to customization of services and control of creative content. The driving force behind the advancement of innovation is always the application of new technologies to support creativity and push the boundaries of what is possible. The Metaverse itself is no exception, although its scope is significantly broader than just entertainment. Innovation always changes and becomes bolder as it evolves, and keeping up with it means taking risks and exploring new frontiers.

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